About KEK Kura Kura Bali — Indonesia’s Premier Special Economic Zone on Serangan Island
KEK Kura Kura Bali (Kawasan Ekonomi Khusus Kura Kura Bali) is a 498-hectare government-designated Special Economic Zone located on Serangan Island, Denpasar, Bali. Established under Government Regulation No. 23 of 2023 and developed by PT Bali Turtle Island Development (PT BTID), the zone represents one of Southeast Asia’s most ambitious integrated tourism, maritime, and investment developments. By December 2024, KEK Kura Kura Bali had achieved 75% of its annual investment target — ranking among Indonesia’s top 8 SEZs.
Vision and Development Scale
The total investment vision for KEK Kura Kura Bali stands at Rp89.9 trillion (approximately US$5.43 billion), making it one of the largest single-site developments in Indonesia’s tourism sector. The project targets the creation of 35,036 jobs across hospitality, maritime, education, retail, technology, and professional services. The development masterplan encompasses a world-class international marina, premium outlet retail, luxury hotels, international schools, residential precincts, convention facilities, and cultural preservation areas.
PT BTID — The Developer Behind KEK Kura Kura
PT Bali Turtle Island Development (PT BTID) is the master developer and administrator of KEK Kura Kura Bali. The company holds the government concession for the development of Serangan Island’s eastern land area, with a mandate to create an international-standard tourism and economic zone that respects Balinese cultural values and environmental sustainability. PT BTID works in partnership with major international companies including Mitsubishi Estate (Japan) for The Grand Outlet Bali development.
Juara Holding Group — Operational Partner
All tourism, hospitality, and lifestyle services within KEK Kura Kura Bali are operated by Juara Holding Group, a Bali-based conglomerate with multiple award-winning brands. The group’s portfolio includes Komodo Luxury (yacht charters, TripAdvisor Travelers’ Choice), Bali Premium Trip (VIP concierge and travel), luxury vehicle rentals, private transfer services, and event management. Kura Kura Marina Bali (kurakuramarina.com) serves as the official digital platform for all Juara Holding Group services within the zone.
Key Development Milestones
KEK Kura Kura Bali has achieved significant progress across multiple development phases:
- April 2023: Government Regulation No. 23/2023 officially establishes KEK Kura Kura Bali
- December 2024: Zone achieves 75% of annual investment target, ranked top 8 SEZ nationally
- June 2025: ACS Bali international school opens on Serangan Island, welcoming first students
- October 2025: Marina underwater infrastructure construction commences
- 2026–2027: The Grand Outlet Bali (Mitsubishi Estate JV) progresses toward opening
- 2028 (target): International marina operational with ~150 berths
Special Economic Zone Benefits
As a designated KEK (Kawasan Ekonomi Khusus), the zone provides substantial fiscal incentives to businesses and investors. These include income tax holidays of up to 25 years, 100% import duty exemptions on capital goods, VAT exemptions on construction and imported equipment, and streamlined licensing through the One-Stop Integrated Service (PTSP) at the zone level. For international investors, the KEK designation also simplifies PT PMA (foreign-owned company) establishment. Full details are available on our investment page.
Sustainability and Cultural Preservation
KEK Kura Kura Bali integrates the Balinese philosophy of Tri Hita Karana — harmony between humans, nature, and the divine — throughout its development approach. Key sustainability initiatives include mangrove conservation zones along the island’s coastline, partnership with the Turtle Conservation and Education Centre (TCEC) for endangered sea turtle protection, preservation of Pura Sakenan temple grounds and traditional ceremony access, sustainable building standards with green certification targets, and community employment and skills development programs for Serangan Island residents.
Frequently Asked Questions About KEK Kura Kura Bali
What is KEK Kura Kura Bali?
KEK Kura Kura Bali is a 498-hectare Special Economic Zone (Kawasan Ekonomi Khusus) on Serangan Island, Denpasar, Bali. Established by Government Regulation No. 23/2023, it is developed by PT BTID and features an international marina, The Grand Outlet Bali (Mitsubishi Estate JV), international schools, luxury hotels, and residential developments. Total investment target: Rp89.9 trillion.
Who is PT BTID?
PT Bali Turtle Island Development (PT BTID) is the master developer and administrator of KEK Kura Kura Bali. The company holds the government concession for the development of Serangan Island and partners with major international companies including Mitsubishi Estate for commercial developments.
What does KEK mean in Indonesia?
KEK stands for Kawasan Ekonomi Khusus, which translates to Special Economic Zone. Indonesia has designated multiple KEKs across the country to attract investment through fiscal incentives including tax holidays, duty exemptions, and streamlined business licensing.
What companies are investing in KEK Kura Kura Bali?
Major investors include Mitsubishi Estate (Japan) for The Grand Outlet Bali, ACS International Schools for education facilities, and multiple hospitality and real estate developers. The zone achieved 75% of its 2024 investment target, demonstrating strong investor confidence.
How big is KEK Kura Kura Bali?
KEK Kura Kura Bali covers 498 hectares on Serangan Island — making it one of the largest integrated tourism-economic zones in Bali. The development includes marina, commercial, hospitality, education, residential, and conservation zones.